CAMPAIGN QA CHECKLIST
Candra Aldilla Syamsuar | Portfolio work sample

METHOD EXAMPLE. Not a client audit or certification that a campaign is ready to run.

Campaign:
Reviewer:
Review date:
Brief link / version:

[ ] 1. BRIEF AND OBJECTIVES
    Objectives, KPIs, targeting, timing, and reporting needs are documented.
    Notes / questions:

[ ] 2. SCHEDULE AND TARGETING
    Start/end dates, time zones, audiences, and locations match the brief.
    Notes / questions:

[ ] 3. CREATIVE AND LANDING PAGE
    Creative formats and versions are correct; messaging matches the landing page.
    Links have been checked on relevant devices.
    Notes / questions:

[ ] 4. BUDGET AND DELIVERY
    Budget, limits, targets, and timing are consistent.
    Notes / questions:

[ ] 5. TRACKING AND APPROVALS
    Tracking parameters, measurement sources, and approvals are documented.
    Notes / questions:

FINDINGS
Item | Finding | Impact | Owner | Follow-up | Review date

REVIEW DECISION
Complete / Clarification needed / Blocker identified
Reason:
Further checks:

A completed checklist does not prove that a campaign is serving or that its
objectives will be met. Check platform status and relevant test results.